Sony wins Green award

Sony Europe has been named the Greenest IT and product base Company for 2009 by the Environmental Graffiti website in its annual awards. The award recognised Sony for its continued commitment to eco friendly projects and e co initiatives.
Applying e co innovation to solve environmental problems.Environmental Graffiti, www.environmentalgraffiti.com, is one of the world’s biggest environmental websites. The award recognises Sony for its work in 2009, especially for creative green projects such as the Forest Guard eco initiative that involved Sony Engineers working with a group of children to develop their idea for preventing wildfires.
“environmentalgraffiti are looking for companies that have proven over the last year that being environmentally friendly and profitable can go hand in hand,” said Chris Ingham-Brooke, Environmental Graffiti Editor. “What impressed us about Sony was their consistent activities throughout the year that showed they are using their technology in an innovative way to address environmental problems.”
Helping raise awareness of climate and sustainability issues Sony got Green IT awards.The partnership with the Prince’s Rainforest Project to help raise awareness of tropical deforestation was one of the activities commended. Sony Europe was also recognised for stimulating debate about the role of technology and business in solving climate issues through a series of sustainability lectures hosted with the European Business School .